Meeting on AIT Awareness & Compliance Campaign – Khyber Pakhtunkhwa
A meeting with the World Bank was held under the chairmanship of MBR (Taxes), attended by the Secretary Taxes, to review the Agricultural Income Tax (AIT) Awareness & Compliance Campaign.
The Board of Revenue, KP, in collaboration with KPITB and KPRMP, has engaged M/s Channel 7 Communications to implement the province-wide campaign covering over 109,000 potential taxpayers.
Participants:
Mr. Atta ur Rehman (Project Director E-Stamp) and Mr. Hayat (Director IT) also attended the meeting.
Key Focus:
Strategic communication and behavior-based awareness.
Multilingual outreach via radio, TV, social & print media.
District/tehsil seminars through Farm Service Centers and Revenue Offices.
Monitoring through pre/post surveys and periodic reports.
Deliverables: Communication strategy, outreach materials, and final impact report.


